Perceptions and Reputations

There’s an old Farside comic about a slick salesman who’s successfully sold refrigerators to Eskimos in the frozen plains.  It illustrates a common perception about salespeople: that we’re swindlers, dishonest manipulators who convince people to buy items they don’t need. Unfortunately, there’s some truth to this perception.  Some salespeople are mischievous and dishonest.  They will…